Mashrouy TV competition

Mashrouy is a TV competition that aims to spread the idea of​ entrepreneurship among young people  and to shed  light on the vast opportunities that entrepreneurship can provide to the youth in Sudan .

Twelve contestants compete with each other to present the best business ideas.  Their ideas will then be developed and refined by a panel of business executives and provide valuable professional advice. After a series of challenges and twists, six contestants will be chosen by the panel of judges. From these six contestants five will then be chosen to move forward by the public vote to select the top three winners who will win the prizes.

The frist prize is 200,000 SDG , the second prize is 150,000 SDG and the third prize is 100,000 SDG.  The three winners will travel  to the UK in Feb 2015 to meet other creative entrepreneurs and receive further training.

Mashrouy is part of a collaborative partnership between the British Council, the British Embassy and the Sudanese Young Businessmen Association (SYBMA) to promote youth creative entrepreneurship in Sudan.The project is sponsored by COFFTEA, United Captial Bank ,Sudani Telecom,  CTC group .

last year the project  generated lots of interest and created momentum among youth across Sudan . We have  received more than  2000 applications 25% of the them submitted by females and one third of the applicants  were under 25 years old and more than half of the applications presented new ideas.

The selection of the best applications for this year will be conducted professionally, neutrally and with extreme transparency as the applications will go through regurous process by several  internal committees ending with an unbiased committee of buisness and management experts from different fields to give their technical input on the projects.

The selection process will focus  on the innovative aspect of the projects as well as the feasibility of their implementation. the applications should reveal the exact objective of the contest, which is encouraging the innovative spirit in the youth and seek non traditional opportunities of investment and business startup.
This year’s there will be much focus on training and capacity building for hudreds of youth to equip them with the needed skills, knowldedge and techniqinues to help them in thier success and business development.

Mashrouy TV show will be broadcasted and presented through Blue Nile TV to the public in November 2014.

Applications are open as of 17th of  July 2014 and the deadline for receiving the applications  is  25th of  August 2014.

All youth across sudan are encouraged to participate and be part of Mashrouy second generation of winners, you can download the application form  استمارة مسابقة مشروعي fill and send it to

Hard copies of the  application could be collected and submitted to the British Coucil office at 14 Abu Sin Street, Khartoum, Sudan or to The Sudanese Businessmen and Employers Federation Union and to its sub offices in the states and main cities